Project Description

Amidst the backdrop of the global Covid-19 pandemic, people stay home to stay safe, representing a significant shift in consumer behaviour. But, what has the impact of this changing behaviour been in the category of “snacks”? And how have some of SA’s largest snacking companies adapted in real-time to satisfy their consumers’ new needs?

Arye Kellman

Chief Creative Officer


Zainab Mohamed

Category Brand Manager Candy

Mondelez International

Sarvesh Seetaram

Director of Corporate and Group Marketing Strategy

Tiger Brands

Yandisa Hene

Chief Innovation Officer

Yanda Innovation Consultants