{"id":1698,"date":"2025-06-11T10:06:25","date_gmt":"2025-06-11T08:06:25","guid":{"rendered":"https:\/\/arenaevents.africa\/events\/most-awards\/?p=1698"},"modified":"2025-06-11T10:07:01","modified_gmt":"2025-06-11T08:07:01","slug":"media-release-a-revitalised-most-awards-to-celebrate-media-industry-excellence-in-2025","status":"publish","type":"post","link":"https:\/\/arenaevents.africa\/events\/most-awards\/media-release-a-revitalised-most-awards-to-celebrate-media-industry-excellence-in-2025\/","title":{"rendered":"MEDIA RELEASE! A revitalised MOST Awards to celebrate media industry excellence in 2025!"},"content":{"rendered":"<p><b><span data-contrast=\"none\">A revitalised MOST Awards to celebrate media industry excellence in 2025!<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><i><span data-contrast=\"none\">Johannesburg, 31 March 2025:<\/span><\/i><span data-contrast=\"none\"> The highly anticipated MOST Awards will return in the last quarter of 2025, to again set a benchmark of excellence in the South African media industry, where the best in media agency and media owner service in South Africa are recognised. Owned and presented by Arena Holdings, the Awards celebrate the industry\u2019s top performers based on independent research conducted by Freshly Ground Insights (FGI).<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><span data-contrast=\"none\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Lyndon Barends, MD: Strategic Partnerships and Events at Arena Holdings, has hinted at potential updates to the Awards format, stating, \u201cWe are evaluating the categories to ensure they remain relevant to the evolving media landscape. There is also potential for introducing new awards and combining certain categories to better reflect industry shifts. Additionally, we are working on revamping the Awards evening experience to make it even more memorable.\u201d<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Since 2010, the MOST Awards have honoured service excellence across digital, Print, TV, Radio and Out-of-Home (OOH) categories, with the following awards being made:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"none\">\u2002\u2002\u2002\u2002\u2002Media Owner of the Year<\/span><\/li>\n<li><span data-contrast=\"none\">\u2002\u2002\u2002\u2002\u2002Media Agency of the Year<\/span><\/li>\n<li><span data-contrast=\"none\">\u2002\u2002\u2002\u2002\u2002Rising Star Award<\/span><\/li>\n<li><span data-contrast=\"none\">\u2002\u2002\u2002\u2002\u2002Legend Award<\/span><\/li>\n<li><span data-contrast=\"none\">\u2002\u2002\u2002\u2002\u2002Sales Team of the Year<\/span><\/li>\n<li><span data-contrast=\"none\">\u2002\u2002\u2002\u2002\u2002Media Owner Lamb Award (recognising outstanding individual contribution)<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">Most recent winners are industry leaders who have demonstrated exceptional service, innovation and impact and include media owners like eTV, Mediamark, Relativ Media, heed, Media24 Lifestyle Magazines, Spark Media, Ster-Kinekor Sales, Whisper Media,\u00a0 and Tractor Outdoor; and\u00a0 media agencies including Carat, Alphabet Soup, and The MediaShop.\u00a0\u00a0 More details on previous winners can be found at <\/span><a href=\"https:\/\/url.za.m.mimecastprotect.com\/s\/P8ktC2Rq3msxwp7pinfYU5kH8h?domain=arenaevents.africa\"><span data-contrast=\"none\">https:\/\/arenaevents.africa\/events\/most-awards\/#about<\/span><\/a><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">As the MOST Awards prepare for an exciting and updated edition in 2025, the industry is invited to take part in shaping this celebration of excellence.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><span data-contrast=\"none\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u201cMedia agencies and media owners can expect to be contacted by FGI as they gather industry feedback to ensure a comprehensive and data-driven evaluation of excellence in the sector. Industry professionals are encouraged to participate and respond when approached to contribute to this vital research,\u201d says Barends.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Industry stakeholders looking for sponsorship or showcase opportunities are invited to reach out to Morgan-Fey Darnbrough at <\/span><a href=\"mailto:darnbroughm@arena.africa\"><span data-contrast=\"none\">darnbroughm@arena.africa<\/span><\/a><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Stay tuned for further announcements as the event approaches!<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A revitalised MOST Awards to celebrate media industry excellence in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1710,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.14 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MEDIA RELEASE! 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