Whether it’s an online or physically attended event, collaborating with experts to manage the journey for you, is a no-brainer. We provide pre-event marketing in our leading media titles, complete on-the-day event management, post-event communications, and everything in between. We boast an established line-up of industry events where clients – through headline or corporate partnerships – are able to elevate the credibility of their brands and be exposed to existing high-quality audiences.

GET SEEN IN THE RIGHT PLACE, BY THE RIGHT PEOPLE

When brands collaborate with the strongest partners – brand visibility and awareness take place in front of the right audiences, which builds credibility and brand loyalty.

Partnerships extend to opportunities for sampling products or services, encouraging trials, and delivering a platform for consumer brand experiences.

Sponsor an Event in South Africa - Brand Awareness and Marketing

EXPOSURE THROUGH OUR MEDIA TITLES

Backed by Arena Holdings’ stable of leading news titles, we’re able to take your event to audiences you’d desire but have never been able to reach.

Sponsor an Event in South Africa - Brand Awareness and Marketing

BUILD RELATIONSHIPS

When a brand invests in an event to appeal to its clients or prospects, it’s establishing a “we are here to help you succeed” rapport.

A relevant event will attract people who’ll move closer and develop loyalty to your brand.

Sponsor an Event in South Africa - Brand Awareness and Marketing

PARADE YOUR VALUE

Audiences want something different.

They’ll be willing to make time for exclusive content, with a speaker line-up that’s second to none.

Arena Events is well-positioned to gain access to interesting, high-profile speakers and panelists that will be draw cards for any event.

Sponsor an Event in South Africa - Brand Awareness and Marketing

AMPLIFY CORE VALUES

Exciting, exclusive content can be repurposed for post-event media engagement.

An event does not need to end with a mic-drop…content produced can be used in future marketing campaigns.

Sponsor an Event in South Africa - Brand Awareness and Marketing

GENERATE BONAFIDE LEADS

An event is an opportunity for people to get to know your brand. It’s a great way to grow your database for future sales and marketing campaigns and generate potential leads from within a highly focused audience.

Sponsor an Event in South Africa - Brand Awareness and Marketing

BUILD COMMUNITIES

Hosting an event is a simple yet effective way for people to learn about your brand and your passion, while having heaps of fun!

The key is to create a positive, interactive environment where two-way communication thrives.

Research has found that events elicit a euphoric state of being, where people are more likely to associate your business brand with feelings of happiness and positivity.

Sponsor an Event in South Africa - Brand Awareness and Marketing

A REASON TO COMMUNICATE

Hosting an event is an opportunity to expose people to your brand at numerous points: the invitation, the follow-up, the confirmation of attendance, the event itself, the post-event word of thanks, and sharing of photographs and content highlights.

Each touch point is a psychological icebreaker that can take a cold contact to a warm lead.

Sponsor an Event in South Africa - Brand Awareness and Marketing

If you’re looking to connect, create and collaborate for a bespoke event of your own, or looking to become a partner in our existing events line-up, contact us today.

Photo from 2019 Sunday Times Gen Next

STEPHEN HORSZOWSKI
Commercial Head of Events
011 280 3544